Privacy Policy

Last updated: 14 March 2026

Introduction

Welcome to PriceTillt. We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and share information about you when you use our mobile application and website (collectively, the "Service").

By using PriceTillt, you agree to the collection and use of information in accordance with this policy. If you do not agree, please do not use our Service.

What we collect

Information you provide

Account information (name, email address) if you create an account
Shopping lists and basket items you add to the app
Messages you send us via our contact form or email

Information collected automatically

Device information (device type, operating system, app version)
Usage data (features used, search queries, session duration)
IP address and approximate location (country/region level only)
Crash reports and performance data

How we use your information

We use the information we collect to:

Provide, maintain, and improve the PriceTillt Service
Personalise your experience and remember your preferences
Respond to your enquiries and provide customer support
Send you important updates about the Service (not marketing, unless you opt in)
Understand how people use PriceTillt so we can make it better
Detect and prevent fraud or abuse

We do not sell your personal data to third parties. We do not use your shopping data for advertising purposes.

We may share your information with:

Service providers who help us operate the app (e.g. hosting, analytics) — bound by confidentiality obligations
Legal authorities if required by law or to protect our rights
Successors in the event of a merger or acquisition — you will be notified in advance

We never share your data with supermarkets, advertisers, or data brokers.

Data retention

We retain your personal data only for as long as necessary to provide the Service and fulfil the purposes outlined in this policy. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it by law.

Your rights

Under UK GDPR, you have the right to:

Access the personal data we hold about you
Correct inaccurate or incomplete data
Delete your data ("right to be forgotten")
Restrict or object to how we process your data
Portability — receive your data in a machine-readable format
Withdraw consent at any time where processing is based on consent

To exercise any of these rights, please contact us at [email protected].

Cookies

Our website uses cookies to improve your browsing experience. We use:

Essential cookies — necessary for the website to function
Analytics cookies — to understand how visitors use our site (anonymised)

You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

Security

We take the security of your data seriously. We use industry-standard encryption (TLS) for data in transit and implement appropriate technical and organisational measures to protect your information. However, no method of transmission over the internet is 100% secure.

Children's privacy

PriceTillt is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately.

Changes to this policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last updated" date at the top of this page and, where appropriate, by sending you a notification through the app.

Contact us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: [email protected]
Website: pricetillt.com/contact